Surely Non-Alcoholic Wine

Balancing a conversion-focused, yet brand-driven experience.
eCommerce, Food & Beverage
June 2022
Custom Website Design, Shopify Plus

Made For Happier Hours.

The team at Pacific IQ was thrilled to assist with the rebrand of This project is full of unconventional design solutions such as linear grid lines to add a sense of structure and flashing promotional circles to bring movement and life to the pages. Users will discover subtle hover features and soft animations, imploring them to discover more about Surely.

Our team worked hand in hand with Surely to implement unique solutions to drive conversion and customer loyalty while ensuring the overall brand experience was not compromised. Elements such as the tasting notes scale on the product page provide the user with detailed information it a digestible format.